Taali - When Did The World Start Ending? (Live At Levon Helm Studios)
Cat. no: BLONDE046C
Release Date: 12th March 2021
When Did The World Start Ending? is a necessary relic of a fraught time.
A songwriter in the truest sense of the word, Taali confidently connects the dots between the urgency of the late 60’s/70’s folk explosion & the modern cutting-edge expression of artists like Sufjan Stevens and St. Vincent.
Deeply immersive, thoughtful and poignant, Taali’s sweeping live album rises to the creative & energetic pitch of 2020, expressing both the deep pain of a city’s loss & an optimistic path forward.
Each song from When Did The World Start Ending? (Live at Levon Helm Studios) has an accompanying video, shot on 7 cameras from Levon Helm Studios. Videos will be released on YouTube alongside the songs.
Taali was nominated for her first Grammy and in 2021, Rainbow Blonde Records is breaking new ground and expanding its reach to Europe with both Jos James and Taali relocating to Amsterdam for the entire year. There they will be welcomed as Artists in Residence, and plan to promote forward-thinking approaches in the return to live shows. As they learned in the recording of their live albums, the idea of a “show” may not return for some time, but in marketing each album, the label will re envision and broaden the live music experience tailored to a 2021 environment.
As such, the marketing plan will build on brand, venue and online partnerships focused on new forms of musical connection.
Tracks: Whenever You’re Ready / When Did The World Start Ending? / That Song About The Midway / Wayward Star / Champagne and Fires / Climb / To Be With You (feat. Jos James) / What Are You Afraid Of? / Los Angeles / Ruti
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