Shura - forevher [Deluxe Edition]
Format: Deluxe Cassette
Catalogue No.: SC373CASS
Release Date: 4th June 2021
Shura announces a deluxe version of her acclaimed 2019 album ‘forevher’, released via Secretly Canadian.
‘forevher: Deluxe Edition’ is released on cassette and features the eleven original album tracks with nine extras. These include acoustic versions of five album tracks recorded and produced with Sam Evian and featuring Hannah Cohen on backing vocals, previous Bandcamp single ‘magazine launch (demo)’, last year’s collaborative single ‘elevator girl’ featuring Ivy Sole and two unreleased tracks including ‘obsession’.
On ‘obsession’, Shura explains: “‘obsession’ was one of the songs I wrote whilst I was writing ‘forevher’. I always wanted it to be a duet between two women but it never came to fruition during the recording process. Then, when I toured ‘forevher’ in Europe, Rosie Lowe came with us and we’d always spoken about wanting to collaborate on something together and I suddenly remembered this song, which I loved but had somehow never finished. I sent the track across to Ro and when she sent back her rough take I was like ‘YES. this is it.’”
With ‘forevher’, Shura’s immediately identifiable way with love, touch and how we talk about it reached even greater creative heights. Having moved from West London to New York following her adored 2016 debut, ,Nothing’s Real,, it’s all mirrored in a lyrical journey from rejection and loss to desire, long-distance love and the prospect of how we make something real actually work.
In 2020, Shura emerged as one of contemporary pop’s accidental trailblazers. A frank, funny voice in the LGBTQ+ community whose contribution to the paradigm-shift in the cultural landscape cannot be underestimated.
Written primarily about Shura’s relationship with her girlfriend and their long-distance conception, ‘forevher’ traces everything from the initial pull of desire to that first real life meeting (‘the stage’), before recognising when the connection develops into something scarily meaningful. It’s a classic NYC-to-London love story but one told through the totally modern filter of dating apps, unanswered texts, Skype chats and MUNA gigs. And whilst how to live - and love - as a queer woman has always been integral to Shura, it’s remarkable to hear these stories twisted through such a gorgeous amalgam of influences: Joni Mitchell and Minnie Riperton, Bon Iver and Frank Ocean, Prince and Ariel Pink. Through these inspirations, Shura’s own modern, outlier perspective found a newer, more daring approach to sound and song.
that’s me, just a sweet
religion (u can lay your
hands on me)
skyline, be mine
magazine launch (demo)
elevator girl ft. Ivy Sole
side effects (acoustic)
religion (u can lay your
hands on me) (acoustic)
the stage (acoustic)
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