R.E.M. - New Adventures In Hi-Fi (25th Anniversary Edition) [2LP]
Catalogue No.: 7224545
Release Date: 29 Oct 2021
Remastered 180g vinyl in a replica of the original gatefold LP package.
Cut by Kevin Grey
Rock and Roll Hall of Fame inductee and multi GRAMMY® Award-winning band R.E.M. is one of the most revered bands to emerge from the American underground. Singer Michael Stipe, guitarist Peter Buck, bassist Mike Mills and drummer Bill Berry helped originate college rock during the post-punk scene of the 80s. The Athens, GA-based group toured relentlessly for the first decade of their career, refining their idiosyncratic blend of brash tunefulness, poetic lyrics, chiming guitars and evocative vocals.
By the early 90s, R.E.M. had become one of the most popular and critically acclaimed bands in the world. With an extraordinary three-decade-long run of creative vitality, R.E.M. have established a powerful legacy as one of the most enduring and essential rock bands in popular music history.
25th-anniversary edition of R.E.M.’s tenth studio album, New Adventures in Hi-Fi. First released in 1996, the album was R.E.M.’s last studio recording with founding member Bill Berry who left amicably the following year. As the band’s fifth collaboration with long-time producer Scott Litt (Green, Out of Time, Automatic for the People and Monster), the album experiments with new sonic textures, filled with cinematic imagery, dissonant notes and haunting effects. The platinum-selling title includes the singles “Electrolite,” “E-Bow the Letter” (featuring Patti Smith) and “Bittersweet Me,” and represents R.E.M.’s longest studio release with a total run time of 65 minutes. New Adventures in Hi-Fi grew to cult status years after its release, with several press retrospectives—and band members themselves—ranking it among the top albums in R.E.M.’s recorded catalogue.
“The sequence of songs and the range of emotions on New Adventures convey a narrative that has all the dynamics and contradictions of life itself.”
“…in its multifaceted sprawl, they wound up with one of their best records of the ’90s.”
“…a document of a band at one peak of their powers, summarizing many of the things they did well while also gesturing at previously unexplored places… It’s an album about movement in ways physical and abstract, spiritual and chronological. Those are the albums you take with you, the ones that will continue to reveal something new for years to come.”
“NAIHF is like leaving a Polaroid in an abandoned darkroom – slowly it reveals its secrets and imagery, but never at once, and never completely… NAIHF demonstrates the high watermark of both the band’s songwriting skills and their restless creative spirits.”
Louder Than War
KEY MARKETING DRIVERS
Release ties in with the album’s 25thanniversary, as well as the band’s 40th anniversary (kicking off 2021 and leading into 2022)
The album originally debuted at #1 in both the Billboard and UK charts, as well as in several other countries including Australia, Austria, Belgium France, Germany, Ireland, Netherlands, New Zealand, Norway. Sweden and Switzerland
PLEASE NOTE: Blu-Ray video content includes a previously unreleased 64-minute outdoor projection (shown on buildings in five US cities to promote the album’s original release), and a previously unreleased 30-minute EPK. Additionally, the Blu-ray features New Adventures in Hi-Fi in stunning Hi-Res and 5.1 Surround Sound audio, plus five music videos from the album’s original release, including “Bittersweet Me,” “Electrolite,” and “E-Bow the Letter.” This content is not to be shared w/ external partners and is linked here for reference purposes/marketing + creative ideation.
How the West Was Won and Where It Got Us
The Wake-Up Bomb
New Test Leper
E-Bow the Letter
Binky the Doormat
So Fast, So Numb