{"product_id":"dj-scheme-family-2lp","title":"DJ Scheme - Family [2LP]","description":"Genre: Rap\u003cbr data-mce-fragment=\"1\"\u003eFormat: 2LP\u003cbr\u003eCatalogue No.: ERE597\u003cbr data-mce-fragment=\"1\"\u003eB\/C: 194690392122 \u003cbr\u003eRelease Date: 30th April 2021\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e2xLP, White \u0026amp; Blue Splatter\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eAbout: \u003cbr data-mce-fragment=\"1\"\u003eRecruiting some of his closest friends–who also happen to be some of rap's biggest stars–to help realize his vision, Scheme shares FAMILY, his debut album. Recent single \"Soda\" (over 2.5 million Spotify streams) connects unlikely kindred spirits Cordae and Ski Mask The Slump God over a stomping piano-led beat by Scheme and Take A Daytrip. Scheme also finds new angles for artists who share similar styles, creating a smoothed-out West Coast riders' anthem for Lil Mosey \u0026amp; Ty Dolla $ign (\"Bussin' Out\") and reuniting Ski Mask, Lil Yachty, and Danny Towers for \"E-ER,\" a spirited sequel to their Gold-selling collab \"How You Feel\" (which also appears on the project). An ambitious debut for the multi-talented DJ\/Producer\/Artist, FAMILY establishes Scheme as a tastemaker with a distinct aesthetic and a wide musical range. Featuring additional appearances from Skrillex, Zacari, Lil Gnar, Shakewell, TheHxliday, Tes-X, and more.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKey Selling\/Marketing:\u003cbr data-mce-fragment=\"1\"\u003eDJ for XXXTentacion\u003cbr data-mce-fragment=\"1\"\u003eThe first single, Soda, has racked up 2.5M plays on Spotify and 2.8M views on YT\u003cbr data-mce-fragment=\"1\"\u003eFeatures include Skrillex, Ski Mask The Slump God, Ty Dolla $ign, Lil Yachty, Cordae, \u0026amp; Lil Mosey\u003cbr data-mce-fragment=\"1\"\u003eOutdoor campaign in Los Angeles and Southern Florida\u003cbr data-mce-fragment=\"1\"\u003eDigital ad campaign on IG and FB\u003cbr data-mce-fragment=\"1\"\u003eInfluencer campaign on social media\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eTracklist:\u003cbr data-mce-fragment=\"1\"\u003eA1. Homesick feat. Zacari \u0026amp; Skrillex\u003cbr data-mce-fragment=\"1\"\u003eA2. Trust Nobody (2 My Brothers) feat. Joey Bada$$\u003cbr data-mce-fragment=\"1\"\u003eA3. Thor's Hammer Worthy feat. Ski Mask the Slump God \u0026amp; ZillaKami\u003cbr data-mce-fragment=\"1\"\u003eA4. E-ER feat. Ski Mask, Danny Towers \u0026amp; Lil Yachty\u003cbr data-mce-fragment=\"1\"\u003eA5. Bussin' Out feat. Lil Mosey \u0026amp; Ty Dolla $ign\u003cbr data-mce-fragment=\"1\"\u003eB1. Soda feat. Ski Mask \u0026amp; Cordae\u003cbr data-mce-fragment=\"1\"\u003eB2. Splurgin feat. Lil Gnar \u0026amp; Shakewell\u003cbr data-mce-fragment=\"1\"\u003eB3. Baby feat. iann dior\u003cbr data-mce-fragment=\"1\"\u003eB4. Fallin 4 U feat. TheHxliday\u003cbr data-mce-fragment=\"1\"\u003eC1. It's Alright feat. Tes X\u003cbr data-mce-fragment=\"1\"\u003eC2. Blue Bills feat. $NOT \u0026amp; Fenix Flexin\u003cbr data-mce-fragment=\"1\"\u003eC3. How You Feel feat. Danny Towers, Ski Mask The Slump God \u0026amp; Lil Yachty\u003cbr data-mce-fragment=\"1\"\u003eC4. Zebra feat. Jackboy \u0026amp; Danny Towers\u003cbr data-mce-fragment=\"1\"\u003eD1. 3 Sum feat. Robb Bank$\u003cbr data-mce-fragment=\"1\"\u003eD2. Top Of The Mountain feat. Lil Keed\u003cbr data-mce-fragment=\"1\"\u003eD3. Feel feat. Cris Dinero \u0026amp; G.Wakai\u003cbr data-mce-fragment=\"1\"\u003eD4. Piece Of My Heart\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSocials: \u003cbr data-mce-fragment=\"1\"\u003eTwitter: 94k followers\u003cbr data-mce-fragment=\"1\"\u003eIG: 688k followers\u003cbr data-mce-fragment=\"1\"\u003eYT: 87k subs \/ 22.2M views\u003cbr data-mce-fragment=\"1\"\u003e","brand":"Scheme Records \/ EMPIRE","offers":[{"title":"Default Title","offer_id":37201525801116,"sku":"ERE597","price":32.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0130\/8714\/6043\/products\/DJScheme-Family_328e9b60-6885-48e2-b36a-6b859e28a850.jpg?v=1607936712","url":"https:\/\/www.horizonsmusic.co.uk\/products\/dj-scheme-family-2lp","provider":"Horizons Music","version":"1.0","type":"link"}